Afa Financial Inc (North Royalton)


Afa Financial Inc is an adviser based in North Royalton. It manages $10.33 million of regulatory assets for 47 client accounts. It has been registered with the SEC as an adviser since 2001.

Afa Financial provides portfolio management for individuals and small businesses and portfolio management for pooled investment vehicles. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Afa Financial: assets under management

The assets under management (AUM) of Afa Financial Inc is $10.33 million, all of which is managed in discretionary accounts. The firm's AUM has gone down by -79% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $10.33 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $219.87 thousand each.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Afa Financial Inc for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Afa Financial Inc

James Martin Mendell has been acting as President since 1 Sep 1985. James Casselberry joined the executive team most recently as the Chairman Of Board.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
James Martin Mendell President/ceo 1 Sep 1985 25% - 50% 1563201
James Casselberry Chairman of board 1 Jan 2000 25% - 50% 2905387
Donald Stanton Schmidt Secretary/treasurer 1 Jan 2000 Other 413923

Indirect Owners

The SEC currently registers 5 indirect owners.

Name Entity Date acquired Ownership Employer ID
Afa Capital Corporation Holding company indirect 1 Sep 1988 25% - 50% 34-1600993
James Martin Mendell President/ceo 1 Sep 1988 25% - 50% 1563201
Robert Briechle Sr. vice president 1 Nov 1994 25% - 50% 1644345
Trias Capital Management Holding company indirect 1 Jan 2000 50% - 75% 36-4077609
James Arthur Casselberry Chairman of board 1 Jan 2000 Other 2905387

Based in North Royalton

The principal office where Afa Financial Inc performs its advisory services is located at 3757 Edgerton Road, North Royalton, OH 44133 The mailing address of the firm is P.O. Box 33189, North Royalton, OH 44133. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 440-838-0800 or by fax 440-838-5255. The normal business hours are 8:30 a.m. 5:00 p.m. on Monday - Friday.