Rs Asset Management, LLC (Colorado Springs)


Rs Asset Management, LLC is a large advisory firm based in Colorado Springs. It manages $90.14 million of regulatory assets for 442 client accounts. It has been registered with the SEC as an adviser since 2011 and has operated in the jurisdictions of Arizona, California, Colorado, and 5 other states.

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Rs Asset Management provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Rs Asset Management: assets under management

The assets under management (AUM) of Rs Asset Management, LLC is $90.14 million. The firm's AUM has grown by 2% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $41.69 million in discretionary accounts and $48.44 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $270.73 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $168.2 thousand.

Investments

The firm invests in cash and cash equivalents the most. They account for 37% of the total AUM. The second-largest asset type is other assets, which make up 25% of the firm’s portfolio. Investments in exchange traded securities form 15% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Rs Asset Management, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Rs Asset Management serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Rs Asset Management is high net worth individuals with 33 clients and $47.43 million of assets under management. Among the 7 most similar advisory firms, Rs Asset Management has the 3rd lowest percentage of high net worth individuals out of all clients.


The amount of regulatory assets under management is $90.14 million for 213 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Rs Asset Management doesn't advise any private funds.

Careers at Rs Asset Management, LLC

The company employs 3 people that are either part- or full-time employees. 67 percent of the employees work as investment advisers or researchers. 2 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
William Eddy Roark Managing member and chief compliance officer 1 May 2011 50% - 75% 1627710
Sean Allen Soulvie Member 1 May 2011 50% - 75% 4080724
Sean Allen Soulvie Managing member 1 Jun 2011 25% - 50% 4080724
William Eddy Roark Managing member and chief compliance officer 1 Jun 2011 50% - 75% 1627710

Based in Colorado Springs

The principal office where Rs Asset Management, LLC performs its advisory services is located at 660 Southpointe Court, Colorado Springs, CO 80906, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 719-219-8444 or by fax 719-623-0327. The normal business hours are 7:30am - 4:30pm on Monday - Friday. You can find more information about the New York firm at rsassetmanagement.com.