Acorn Financial Advisory Services, Inc. (Reston)

Acorn Financial Advisory Services, Inc. is a large advisory firm based in Reston. It manages $810.8 million of regulatory assets for 3,337 client accounts. It has been registered with the SEC as an adviser since 2006 and has operated in the jurisdictions of Arizona, Arkansas, California, and 18 other states.

Acorn Financial Advisory Services provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, educational seminars and workshops, and subadvisory portfolio management services other registered investment advisers. It prepares financial plans for more than 25 clients. On top of advisory services, the firm doesn't engage in other business activities.

Acorn Financial Advisory Services: assets under management

The assets under management (AUM) of Acorn Financial Advisory Services, Inc. is $810.8 million. The firm's AUM has grown by 365% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $272.11 million in discretionary accounts and $538.69 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $244.26 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $242.33 thousand.

Investments

The firm invests in investment and business development companies the most. They account for 82% of the total AUM. The second-largest asset type is exchange traded securities, which make up 15% of the firm’s portfolio. Investments in other assets form 2% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Acorn Financial Advisory Services, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Acorn Financial Advisory Services serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Acorn Financial Advisory Services is individuals with 1,231 clients and $422.41 million of assets under management. Among the 12 most similar advisory firms, Acorn Financial Advisory Services has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $810.8 million for 1,534 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Acorn Financial Advisory Services doesn't advise any private funds.

Careers at Acorn Financial Advisory Services, Inc.

The company employs 41 people that are either part- or full-time employees. 68 percent of the employees work as investment advisers or researchers. 28 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Acorn Financial Advisory Services, Inc. is owned by Bobby Lee Glass. Matthew Patrick Brennan joined the executive team most recently as the Chief Compliance Officer.

Direct owners and executive officers

Based in Reston

The principal office where Acorn Financial Advisory Services, Inc. performs its advisory services is located at 1875 Campus Commons Drive, Reston, VA 20191, which is also the mailing address of the firm. An additional office of the firm is in Wilmington, NC. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number (703) 293-3100 or by fax 703-870-2412. The normal business hours are 9am-5pm on Monday - Friday. You can find more information about the New York firm at acorn-financial.com.

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